What is TikTok?
If you’re looking for a way to market your business that will engage with customers and grow your brand, TikTok is the perfect platform for you.
TikTok is one of the fastest-growing social media platforms in the world. With over 800 million monthly active users, it’s a great place to start building your audience and connecting with new people. This social media platform also has a huge following among young people. That means if you’re targeting this demographic, you can reach them on this platform and they’ll be more likely to see your posts.
It is a video-sharing platform that allows users to create short, looping videos and share them with friends. TikTok is similar to other social media sites like Instagram, Snapchat, and Facebook—except it’s focused on short-form video content. This makes it an ideal place for marketers to promote their businesses and products.
Why Should You Use TikTok for Marketing Your Business?
TikTok is a great tool for businesses to do some marketing—here’s why:
Free to Use
You don’t have to pay for anything—no subscriptions, no ads, and no hidden fees. Just sign up and start posting!
It’s Visuals
People are more likely to engage with visual content than text-based posts. This makes it a great place for brands that have strong images or video content.
The Platform Has a Huge Audience
TikTok has more than 800 million users, and it’s the most downloaded app for phones. It’s also been reported that people spend more time on this social media platform than any other social media platform. What does this mean for marketers? It means that it is a great place to get your message out there!
You Can Reach People Who Don’t Follow You Yet
Unlike other platforms like Instagram and Facebook, you don’t have to follow someone before they can see your posts on TikTok. This makes it easy for people who haven’t heard of your brand yet to find out more about what you’re doing.
Amazing Built-In Editing Tools
TikTok has some really cool tools for editing videos and adding music tracks from their library (or even creating your own!) which makes it easy for anyone with basic photo editing skills.
Ease of Using
You don’t need special equipment or professional help to create videos on TikTok—you can do it all from your phone!